{"id":54374,"date":"2023-06-22T00:00:57","date_gmt":"2023-06-21T23:00:57","guid":{"rendered":"https:\/\/www.ericeiramag.pt\/?p=54374\/"},"modified":"2023-06-23T12:16:24","modified_gmt":"2023-06-23T11:16:24","slug":"video-of-the-week-415","status":"publish","type":"post","link":"https:\/\/www.ericeiramag.pt\/en\/video-of-the-week-415\/","title":{"rendered":"Video of the Week #415"},"content":{"rendered":"<p>&nbsp;<\/p>\n<p><strong>Photography:<\/strong> Ericeira Surf &amp; Skate<\/p>\n<p>&nbsp;<\/p>\n<p>Ericeira Surf &amp; Skate launched the exclusive \u201cSoul\u201d line for the second year in a row, highlighting its employees as protagonists. This collection aims to promote love and acceptance, encouraging the community to reflect on the personal responsibility of treating all people with respect, emphasizing that \u201cgender, ethnicity, sexual orientation, social class, physical characteristics\u2026 are in no way indicative of competence at any level\u201d.<\/p>\n<p>To convey this message, the brand challenged its employees, inviting them to actively participate in the project. An internal competition was held to discover new talents during the creative process and the winning design, created by Carolina Faria, collaborator and talented tattoo artist, was incorporated into the \u201cSoul 23\u201d collection. The design consists on a colorful print of several boards that, together, form the image of a flower symbolizing beauty, love and soul.<\/p>\n<p>The \u201cSoul 23\u201d collection is fully inclusive, following the motto \u201cWe care about the Soul, not the Gender\u201d, where the word \u2018gender\u2019 is crossed out. The genderless clothing and accessories line is now available exclusively at Ericeira Surf &amp; Skate stores.<\/p>\n<!-- AddThis Advanced Settings generic via filter on the_content --><!-- AddThis Share Buttons generic via filter on the_content -->","protected":false},"excerpt":{"rendered":"<p>Ericeira Surf &amp; Skate involved employees in the creation of the exclusive \u201cSoul\u201d line for the second consecutive year.<!-- AddThis Advanced Settings generic via filter on get_the_excerpt --><!-- AddThis Share Buttons generic via filter on get_the_excerpt --><\/p>\n","protected":false},"author":14,"featured_media":54490,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"video","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"categories":[233],"tags":[],"class_list":["post-54374","post","type-post","status-publish","format-video","has-post-thumbnail","hentry","category-ericeira-channles","post_format-post-format-video"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v25.5 - 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